
01 / Founded in 2015
It started with a taste of home.
Founded in 2015, Joburg takes its name from Johannesburg and its inspiration from South African biltong. We wanted to bring that deeply savory, carefully seasoned beef into everyday snacking.
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Our story
Our love of South African air-dried beef brought us here. Today, we’re making it our own with flavors for American snack drawers and ideas for what comes next.


01 / Founded in 2015
Founded in 2015, Joburg takes its name from Johannesburg and its inspiration from South African biltong. We wanted to bring that deeply savory, carefully seasoned beef into everyday snacking.

02 / What we make today
We season and air-dry whole cuts of beef in our own U.S. facility. Our Steak Slices come ready to eat in five flavors, from savory Traditional to Chili Bites.
Our current Steak Slices are Glatt Kosher. Review the certification and its scope before you buy.
View kosher certification ↗
03 / Where we’re headed
We’re exploring American-inspired flavors and new kinds of snacks. Our roots will always be part of Joburg, but they don’t limit what we can create.
Those ideas are still ahead of us. We’d love to help you find your favorite from the flavors we make today.
Meet the lineup ↓From the Joburg community
From a first taste to a snack on the go, here are a couple of moments shared with us.
Find your favorite
The original
FlavorClassic savory steak flavor with a gentle tang.
FlavorBold black-pepper bite with a savory finish.
FlavorEarthy truffle depth with a rich savory finish.